Brand communication is an important tool of advertising and
public relations. By special events and brand owners to exchange links,
supported by a sports-related activities are encouraged.
Sports is used as a marketing tool for integrated
communication and enhance the image of the product organizations to organize
activities that are beneficial to society, and connected to adolescent clients
to create value for the brand.
Brand can help to build the popular of the products company
to increase production and sales Dew Mountain and other brands also take
extreme sports to connect with Gen Y for support of individual and Gen Y is a
group of people who want a challenge and want to learn new things.
Finally, sports Extreme creates a good image for the
products and energy drinks the links on sports for their representatives in
support of Gen Y. They can attract sports with youth to share the business to
focus on promoting, marketing, or anyone known about promotional products and
the company has a good image for the company in the long run as well.
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